Chuck's Q Blog

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Just another ICM blog

News in the age of augmented reality

In the last 30 years, the newspaper industry has moved from typewriters to laptops, from “hot” type to “cold” and from black and white to color photos. It’s now in the process of moving from print to digital, which is what I intend to make my primary topic for this course.

I’ve experienced the other changes over the last three decades and I’m on the front line of the next change.

During the recent economic downturn, many newspapers shed jobs to keep the doors open. It didn’t always work. Many closed; others cut staff and tried to make a living online.

One thing they all tried to do was keep their content in front of as many readers as possible. That meant expanding online operations, going mobile and getting into social media.

As part of the Web team at Dispatch.com, I’ve encountered all of those aspects. I’m constantly trying to learn about new tools and how they might be applied in our operation.

Over the last few years, I’ve developed a knack for spotting interesting digital trends.

I didn’t invent podcasting, but I saw its value in the early days and launched a show — a first for any newspaper. I set up Twitter and Facebook accounts for the paper as experiments long before most of my peers became interested in them. They’ve both slowly gained a following.

Many publications are using these tools today as alternate avenues to deliver news or bring more readers to their websites.

So, what’s on the horizon?

I’m still trying to figure out how to get us involved in foursquare, I think QR codes could be an overlooked gem and augmented reality seems like it could a transformative engine. I hope we’ll finally decide to adopt CoveritLive soon and I wonder if there’s a place for a Tumblr or Posterous blog in our toolbox. I’m also really excited about the prospects of using the iPad in publishing — maybe not for the daily product, but certainly for niche publications our company produces.

Our company doesn’t have someone assigned to “bird-dog” new tools. As we grow, I’d like to be that guy and I hope my blog entries will help make that happen.

Going mobile

The information age is taking its show on the road. Mobile is clearly the next computing revolution finally moving across the U.S.

While Japan and some European nations have been at the forefront of this movement for some time, better devices in the last few years are luring more U.S. users into the ranks of mobile computers.

More and more, cellphones — especially the latest generation of the Apple iPhone — are being used in journalism. Blogs can be updated via the WordPress app. Videos for news sites have been shot and edited using just the tools on the phone. Even live reports have been produced with it.

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