Jul 23, 2010 0
Elevator pitch
Elevator pitch for NewIdeasInNews.com:
Trying to decide if your news organization should charge for content? Want to know if your station should publish to a tablet computer as well as online? Which smartphone should you be on? Which social platforms are worth your time?
New Ideas In News is here to help answer those questions.
Written by a news veteran working on the digital media front lines, the new industry blog (NewIdeasInNews.com) cuts through the chatter, allowing media executives to focus on the concepts most likely to find success.
One-sentence pitch:
New Ideas In News (NewIdeasInNews.com) provides commentary and analysis on industry trends, cutting through the chatter and allowing media executives to focus on the best new concepts in digital distribution.
Promotional email for NewIdeasInNews.com:
Niche News Site Surveys Changing Media Landscape
COLUMBUS, Ohio (July 22) — Today’s media landscape is changing quickly. The pace of the shift from print and broadcast to online and beyond is enough to make any editor’s head spin.
NewIdeasInNews.com is designed to cut through the hype of conflicting news models, providing insight and analysis on the latest ideas and trends in digital distribution.
Trying to decide if your news organization should charge for content? Want to know if your station should publish to a tablet computer as well as online? Which smartphone should you be on? Which social platforms are worth your time?
The blog, written by a news veteran who works on the front lines of digital news, cuts through the chatter, allowing media executives to focus on the best new concepts in digital distribution.

New figures last week from Amazon.com suggest that the bookseller’s customers are ready and willing to make the move to digital.
“Sure, but can you watch a video clip from the Pixar story or get a 360-degree look at Iron Man’s suit?” I asked.
Each new platform will needs to find an audience. Once that happens, it’s up to content providers to decide how to package their product for that platform and what the traffic will bear in terms of pricing.
I recently decided to give Hootsuite.com a try again since I’m doing more with Twitter these days. I was just getting used to using it when they upgraded their service this week, including an 
larger screen than the original Kindle, which might make it more suitable for presenting and reading electronic editions of a newspaper.
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